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Yahoo-Microsoft Deal a Win for Advertisers - Search Engine Watch (SEW)

published 1019 days, 9 hours, 11 minutes ago posted by sanyaharikasanyaharika 1025 days, 3 hours, 5 minutes ago
Friday, August 07, 2009 3:53:41 AM GMT Saturday, August 01, 2009 9:59:51 AM GMT

Many search advertisers will rejoice at today's news that the long-anticipated Microsoft-Yahoo search deal is done. The two sides reached a 10-year agreement that has Microsoft becoming the back-end provider for Yahoo Search and Search Advertising, and Yahoo selling search ads for both Yahoo and Microsoft.

Category: Business | Clicked: 0 | | Source: searchenginewatch.com | show counter code
Tags: advertising, Microsoft, search engines, yahoo, yahoo search

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